Marketing, sales, and customer-facing experience.
Based in Alberta, Canada Marketing / Sales / AI Workflow
Yury Li
Marketing, Sales & AI Workflow Specialist
I help retail and product-focused brands turn customer conversations into clearer sales communication, stronger product presentation, and practical marketing workflows.
Based in Alberta, Canada | English / Mandarin | Retail Technology | Product Communication | Workflow Tools
Bilingual customer and team communication.
Experience across technology, furniture, design, financial products, and housing services.
Translate real customer needs into clearer communication, content, and recommendations.
About
Customer insight turned into clear communication and action.
Professional Summary
I connect sales and marketing by turning customer questions, objections, and comparison points into clearer product communication, useful content, and better follow-up. My experience spans retail technology, furniture, kitchen design, financial products, housing support, and practical AI-assisted workflows.
Education
Employer Value
Four practical strengths for customer-facing teams.
Customer-to-Product Translation
Translate product details and objections into clear reasons to buy.
Campaign Execution
Keep social, event, in-store, and brand materials consistent.
Market & Content Research
Use customer and competitor insight to sharpen content and positioning.
Digital Workflow Tools
Apply design, CRM, ERP, ecommerce, and AI tools to daily work.
Experience
Experience across sales, technology, business development, and marketing.
Sales Representative
- Created Canva-based product photos, tags, and social media content to strengthen store visibility and product presentation.
- Translated customer space, budget, lifestyle, and design preferences into practical furniture recommendations.
- Provided consultative sales, product guidance, and after-sale support to improve customer confidence and satisfaction.
- Managed returns, exchanges, customer inquiries, payments, and cash transactions through ERP systems.
- Supported stock checks, price tags, store displays, unloading, restocking, and inventory accuracy for smoother store operations.
Dell Brand Ambassador
- Served as an in-store Dell product expert, translating technical specifications into clear customer value.
- Guided customers through laptops, monitors, gaming PCs, and technology solutions based on needs, use cases, and budget.
- Collaborated with Blue Shirt teams to strengthen product knowledge, sales strategies, and Dell solution planogram execution.
- Maintained current knowledge of product roadmaps, competitive trends, and market solutions for stronger consultation.
- Communicated customer feedback, traffic insights, product interest, and sales opportunities to support retail execution.
Field Sales Representative
- Presented financial products through consultative, customer-focused conversations in a retail environment.
- Translated financial product details into accessible benefits and next steps for customers.
- Built B2B relationships with in-store management teams to support promotional visibility and cross-selling opportunities.
Business Developer
- Created and executed digital marketing campaigns across social media and listing platforms, increasing inbound inquiries by an average of 30%.
- Researched North American rental markets and developed 200+ tailored property listings for 500+ total international student clients.
- Established partnerships with property managers and real estate agents to expand service reach and market presence.
- Coordinated marketing, sales, and client communication in a cross-cultural business environment.
Sales Specialist
- Created custom visual presentations and 3D kitchen renderings with 20-20 Design to support design-led sales conversations.
- Led a website redesign and integrated a Shopify chat system to improve customer experience and interaction efficiency.
- Managed full-cycle customer appointments, communications, payment processing, and design-focused product recommendations.
- Trained new associates on sales processes and design software best practices.
Marketing Specialist
- Managed social media strategy and online community engagement across brand platforms.
- Designed and launched marketing events contributing to a 20% increase in new revenue streams.
- Developed customer and partner relationships to improve brand visibility and partnership opportunities.
- Maintained online brand presence through content, engagement, and event marketing support.
Warehouse Associate / Sales Support
- Supported sales execution through inventory management, order fulfillment, and logistics coordination.
- Trained junior team members in assembly, quality control, and sales support procedures.
- Operated commercial vehicles for local deliveries while maintaining safety and reliability standards.
Skills
Core skills, grouped for quick scanning.
Marketing & Brand Communication
Sales & Product Consultation
Digital Tools & Workflow Systems
Communication
Projects
Selected work in product, design, workflow, and brand communication.
Retail Technology
Retail Technology & Product Consultation
Turning technical comparisons into clear, customer-focused recommendations.
Open projectDesign & Visual Communication
Design & Visual Communication
Using Canva, AI-assisted ideation, and audience personas for product, training, and event communication.
Open projectApplied AI
AI Tools & Workflow Architecture
Applying Gemini, ChatGPT, NotebookLM, and Codex across research, content, coding, and structured workflows.
Open projectBrand Communication
Brand Communication & Event Execution
Seasonal events, partner training, and client-sponsored activations designed to strengthen engagement.
Open projectContact
Marketing, sales, retail technology, and AI workflow expertise.
For business inquiries and professional collaboration.